Deja Frederick. Founder & Sociopolitical Art Advisor. National Committee Woman for Young Democrats of Georgia. Dior Mavens

Deja Frederick - Clearly Focused Media Works 2.jpg

“My drive is fueled by the will to continuously be a game changer. Drawing on all the inspirational forces in my life, coupled with the personal will & conviction to be that same guiding light for generations to come.”

Deja Frederick
Founder & Sociopolitical Art Advisor

National Committeewoman for Young Democrats of Georgia
411 Art Advisory
Columbia, South Carolina
Winthrop University
B.S. – Integrated Marketing Communications, MBA – International Business

Junior Achievement

Who are your biggest influencers and mentors personally & professionally and explain why?

  • My Granny – my guiding light, voice of reason and sounding board. She has always helped me to maintain perspective, peace and prayer at the forefront of everything that I do

  • Dr. Carol Lynn Nute – friend & business mentor of over 15 years – she ignited my passion for business and how to think critically and synergistically about solving problems around us

Get a Complimentary Luxury Pampering on us {CityBox Media} for you and 10 of your friends and business colleagues. Email us at and let us schedule a complimentary time at Dior Counter Macy's Lenox Square, Saks Fifth Avenue Phipps Plaza, or Nordstrom Phipps Plaza on us! 

What fuels your drive? My drive is fueled by the will to continuously be a game changer. Drawing on all the inspirational forces in my life, coupled with the personal will & conviction to be that same guiding light for generations to come.

What exciting project are you working on? April 2019 launch of my upcoming book – with my mission to illustrate the intersection of art & politics - this innovative concept will not only help influence legislative decision makers, but also empower artists to infuse activism into their creativity.

What's been your most successful approach in building business relationships? Basing all relationships on sincerity, transparency & thoughtfulness. We have to be prepared to show up every day as our truest selves, if there is ever a chance for us to have a meaningful connection with someone else – both professionally and personally.  

What are the lessons you've gained that have profoundly shifted your direction in business? Having a head for business, but a heart for the world. When you center your work on your core values and truly care about impacting others – it keeps you honest, humble, and centered.

Sugarcoat values cleanliness and is committed to elevating the industry’s standard level of cleanliness and sterilization to provide our clients with an unparalleled experience. Expect to fall in love with our differentiator when you step into Sugarcoat.

Goals you want to set in motion in the next few months?

  • Continue to help Stacey Abrams win Georgia’s historical gubernatorial race in November

  • Successful execution of art show spotlighting an emerging contemporary artist under 411

  • Finish working on upcoming book demonstrating how we can leverage creative outlets to illustrate the legislative changes we’d like to see made

Your mantra? Stay ready, so you don’t have to get ready 😉

What type of digital magazine or periodicals do you enjoy?
I love SWAAY digital magazine – It’s all about “women who dare” and spotlights female entrepreneurs who are changing the world one launch at a time.

Favorite spots to frequent for business connections in Atlanta/National/International and why?
The Gathering Spot is an excellent, diverse meeting space in the heart of Atlanta that has a great restaurant/bar filled with artwork, collaborative workspace, and event space to host many impactful initiatives.

5 Favorite skin care products & fragrance by Dior that you enjoy using?

Dior’s Capture Totale Multi-Perfection Crème Hydra Life Pro-Youth Eye Crème J’adore for me, and Sauvauge for my man 😉

IInterviewed by: Maryan Aiken. Publisher. Founder. CEO. CityBox Media. Listening to Spotify. R.E.M  Automatic For The People . Live

The Dior Mavens are stylishly captivating. She is a fashionista in her own right. She exudes wellness & beauty and she fully celebrates the moment of who she is now with her chosen field. She is a ground breaker, a catalyst and an influencer. She is an entrepreneur, a business leader and she is recognized for her business engagements, sense of style, community & philanthropic involvement.

Little Steak Alley is the newest & hottest spot in Buckhead to be seen and to mingle with the who's who in Atlanta!